Jameson Cold Brew Set To Refresh Irish Whiskey and Coffee
Jameson Irish Whiskey, produced by Irish Distillers, has launched a unique offering inspired by the classic combination of Irish whiskey and coffee. Jameson Cold Brew was unveiled to an American audience to coincide with National Irish Coffee Day, celebrated throughout the US on January 25th.
Produced in Ireland, Jameson Cold Brew infuses triple distilled Jameson Irish Whiskey with natural cold brew coffee flavour derived from 100% Arabica beans from Brazil and Colombia. The result is a smooth and distinctive beverage with coffee aromatics, complemented by the vanilla nuttiness of Jameson and notes of toasted oak and dark chocolate.
This versatile whiskey innovation can be enjoyed over ice, with cola and a wedge of fresh orange, or in a Cold Brew Martini for a sophisticated, low-sugar take on the well-known Espresso Martini.
Jameson Cold Brew is set to appeal to whiskey lovers, coffee connoisseurs and bartenders alike, building on the current renaissance of Irish whiskey and the ever-evolving craft coffee culture. Bottled at 30% ABV, with no added sugar, Jameson Cold Brew will be available on premise and through retailers across the United States.
Brendan Buckley, International Marketing Director at Irish Distillers comments: “While coffee and Irish whiskey are no strangers in the glass, we wanted to modernise this iconic duo in a refreshing way which will appeal to curious whiskey drinkers looking for new flavours and experiences.
“Having tested this successfully in the Australian and Irish markets last year, we look forward to introducing Jameson Cold Brew to a US audience and are confident it will be well-received by bartenders and whiskey drinkers across the board.”
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Notes to Editors
Jameson Cold Brew tasting notes:
Appearance: Rich dark brown.
Aroma: Intense rich coffee bean aromatics combined with vanilla nuttiness of Jameson.
Taste: Distinctive, bold and natural with refreshing coffee impact followed by charred wood from the pot still whiskey contribution on the palate. Full bodied, smooth and warming mouthfeel, with notes of toasted oak and dark chocolate.
About Irish Distillers
Irish Distillers is Ireland’s leading supplier of spirits and wines and producer of some of the world’s most well-known and successful Irish whiskeys. Led by Jameson, our brands are driving the global renaissance of Irish whiskey. Jameson is the world’s fastest-growing Irish whiskey, experiencing 30 years of consecutive growth and hitting sales of 7.7m cases in 2019. Our brands are exported to 130+ markets, with over 70 of those experiencing double- or triple-digit growth.
Irish Distillers was formed in 1966, when a merger took place between John Power & Son, John Jameson & Son and Cork Distilleries Company. In 1988 Irish Distillers joined Pernod Ricard, gaining access to unprecedented levels of investment and an extensive global distribution network. Since 2012, we have invested over €250m to double our production at Midleton Distillery and bottling capacity at Fox and Geese in Dublin to meet global demand for our products.
We employ over 600 people across our operations in Cork and Dublin.
About Pernod Ricard
Pernod Ricard is the No.2 worldwide producer of wines and spirits with consolidated sales of €9,182 million in FY19. Created in 1975 by the merger of Ricard and Pernod, the Group has developed through organic growth and acquisitions: Seagram (2001), Allied Domecq (2005) and Vin&Sprit (2008). Pernod Ricard, which owns 16 of the Top 100 Spirits Brands, holds one of the most prestigious and comprehensive brand portfolios in the industry, including: Absolut Vodka, Ricard pastis, Ballantine’s, Chivas Regal, Royal Salute, and The Glenlivet Scotch whiskies, Jameson Irish whiskey, Martell cognac, Havana Club rum, Beefeater gin, Malibu liqueur, Mumm and Perrier-Jouët champagnes, as well Jacob’s Creek, Brancott Estate, Campo Viejo, and Kenwood wines. Pernod Ricard’s brands are distributed across 160+ markets and by its own salesforce in 73 markets. The Group’s decentralised organisation empowers its 19,000 employees to be true on-the-ground ambassadors of its vision of “Créateurs de Convivialité.” As reaffirmed by the Group’s three-year strategic plan, “Transform and Accelerate,” deployed in 2018, Pernod Ricard’s strategy focuses on investing in long-term, profitable growth for all stakeholders. The Group remains true to its three founding values: entrepreneurial spirit, mutual trust, and a strong sense of ethics. As illustrated by the 2030 roadmap supporting the United Nations Sustainable Development Goals (SDGs), “We bring good times from a good place.” In recognition of Pernod Ricard’s strong commitment to sustainable development and responsible consumption, it has received a Gold rating from Ecovadis and is ranked No. 1 in the beverage sector in Vigeo Eiris. Pernod Ricard is also a United Nation’s Global Compact LEAD company.
Pernod Ricard is listed on Euronext (Ticker: RI; ISIN code: FR0000120693) and is part of the CAC 40 index.