Thursday, 29th of August 2019: Irish Distillers, makers of some of the world’s most enjoyed whiskeys and Ireland’s leading supplier of spirits and wines, experienced another strong financial year in 2018/2019, accelerated by the continued growth of Jameson Irish whiskey which is now in double or triple-digit growth in more than 70 markets across the world.
Jameson, one of Ireland’s most recognised brands worldwide, continues to spearhead the renaissance of the Irish whiskey category with the brand achieving its 30th year of consecutive growth, selling 7.7 million cases in 2018/19, up from 7.3million cases compared to last year.
This year, Jameson entered the top 10 of IMPACT magazine’s annual ‘Top 100 Premium Spirits Brands Worldwide’ list for the first time ever. In the US the Irish whiskey category sold 4.5m 9L cases in 2018, with sales of Jameson representing 78 percent of total Irish whiskey sales. Additionally, sales of Jameson Black Barrel grew by 22 percent in the US, making it the first super premium Irish whiskey brand to reach 100 thousand cases.
Jameson continues to perform well in emerging markets, up 23 percent, with Nigeria (+141%), India (+55%), Mexico (+20%) and Brazil (+13%) all recording high levels of growth. The Jameson family also saw sales increase by 12 percent in Eastern Europe, driven by the Ukrainian (+24%) and Russian (+7%) markets.
Conor McQuaid, Chairman and CEO, said: “We are immensely proud of the strong performance of our full portfolio of Irish whiskeys. As these results show, we continue to develop our historically strong markets while penetrating new markets for Irish whiskey. Jameson is quickly becoming a truly global brand. Additionally, our dedication to innovation continues to be important as we drive sales across our portfolio, solidifying our position as makers of some of the world’s most enjoyed Irish whiskeys.
“Global growth of our prestige range (+25%), led by Redbreast (+24%) and the Spot range (+40%), reflects the increase in consumer appetite for premium and super-premium Irish whiskeys. The growth of Jameson Black Barrel (+22%), Redbreast (+20%) and the Spot range (+61%) in the US is a clear testament to this.
“Our largest markets continue to be the USA, South Africa and Russia, followed by Ireland and the UK. However, it is hugely encouraging to see such strong growth in markets such as Canada (+15%) and in emerging markets such as Nigeria, India, Mexico and Brazil.
“Irish Distillers’ global travel retail sales increased by nine percent last year and we expect growth to continue this year following the exclusive launch of the Jameson Triple Triple to the travel retail market.
“In addition, consumers reacted positively to new innovations in FY19, with the successful launch of Method and Madness Micro Distilled Gin and Red Spot, which sold out completely.”
“The Republic of Ireland spirits market generated volume growth of +2 percent. Against this backdrop, our premium spirits brands have recorded strong net sales growth during 2018/19: Jameson (+6%), prestige Irish whiskeys (+36%).”
Notes to Editors:
About Irish Distillers
Irish Distillers is Ireland’s leading supplier of spirits and wines, and producer of some of the world’s most well-known and successful Irish whiskeys. Led by Jameson, our brands are driving the global renaissance of Irish whiskey. Jameson is the world’s fastest-growing Irish whiskey, experiencing 30 years of consecutive growth and hitting sales of 7.7m cases in 2018/19. Our brands are exported to 130+ markets, with over 70 of those experiencing double or triple-digit growth.
Irish Distillers was formed in 1966, when a merger took place between John Power & Son, John Jameson & Son and Cork Distilleries Company. In 1988 Irish Distillers joined Pernod Ricard, gaining access to unprecedented levels of investment and an extensive global distribution network. Since 2012, we have invested over €400 million to double our production and bottling capacity to meet global demand for our products.
We employ over 600 people across our operations in Cork and Dublin.
About Pernod Ricard
Pernod Ricard is the world’s n°2 in wines and spirits with consolidated Sales of €8,987 million in FY18. Created in 1975 by the merger of Ricard and Pernod, the Group has undergone sustained development, based on both organic growth and acquisitions: Seagram (2001), Allied Domecq (2005) and Vin&Sprit (2008). Pernod Ricard holds one of the most prestigious brand portfolios in the sector: Absolut Vodka, Ricard pastis, Ballantine’s, Chivas Regal, Royal Salute and The Glenlivet Scotch whiskies, Jameson Irish whiskey, Martell cognac, Havana Club rum, Beefeater gin, Malibu liqueur, Mumm and Perrier-Jouët champagnes, as well Jacob’s Creek, Brancott Estate, Campo Viejo and Kenwood wines. Pernod Ricard employs a workforce of approximately 18,900 people and operates through a decentralised organisation, with 6 “Brand Companies” and 86 “Market Companies” established in each key market. Pernod Ricard is strongly committed to a sustainable development policy and encourages responsible consumption. Pernod Ricard’s strategy and ambition are based on 3 key values that guide its expansion: entrepreneurial spirit, mutual trust and a strong sense of ethics.
Pernod Ricard is listed on Euronext (Ticker: RI; ISIN code: FR0000120693) and is part of the CAC 40 index.